When it comes to analytics, businesses value speed and flexibility. They want information quickly and need it to be adaptable. There are inherent weaknesses in pure service, software or hardware offerings. Any static software or platform that is coded and released at a certain time becomes quickly out of date and turns from an IT asset to an IT debt. Likewise, a services-only approach doesn’t scale and is rarely cost-effective.
To address this urgent business need, Saama Technologies, headquartered in Campbell, California, has defined a Fluid Analytics approach that posits “soft is strong”, and flexibility is key. The company is able to offer this versatility through technology-accelerated consulting and a practical architecture that involves refactoring analytics assets, making the most of existing assets and adding other assets or visualization tools as needed. With Fluid Analytics, Saama is able to provide an initial assessment and prototype within weeks that shows the mathematical model, a high-level economic and functional understanding, as well as the overall feasibility.
“The old adage “if it ain’t broke, don’t fix it” will not work in the realm of data-driven economies. A lot of companies are waiting on the sidelines just letting their data assets rust, not looking for the insights that data can tell them about their customers, products and business. We believe our 17 years of experience in data and Analytics, along with our innovative engagement model and Fluid Analytics approach is what continues to set us apart and make customers jump into the game to work with us,” says Suresh Katta, Founder and CEO, Saama Technologies.
As more companies struggle with how to leverage their data assets, Saama is ready with “analytics-on-the-edge”, offering market-leading insights that are fast, efficient, and lasting. Through a vendor and platform agnostic approach, Saama leverages customers’ existing infrastructure and other information sources,to focus on the white space between customers’ existing capabilities and critical business questions that need to be answered. Fluid Analytics is an essential part of delivering repeatable results in orders of magnitude less time and effort than standard approaches, and is ideal for immediate project impact and fast iterations thereafter.
Over time, Saama has helped many companies with their data and analytics challenges. What they’ve found is that once some of the core issues have been tackled successfully, the business gains confidence and starts exploring. There becomes a “fail often, move fast” environment. “This is the most satisfying part of our work. And whether it saves lives in the Life Sciences and Healthcare space, or it makes insurance policies become mobile, it’s what our clients are eagerly seeking for their customers,” shares Suresh.
Saama plans to continue its inexorable focus on learning, bringing to light novel technologies and solutions, and sharing their unique vision with additional industry verticals and regions.