Bengaluru-based IT services company Wipro announced the appointment of Badrinath Srinivasan as the managing director for Southeast Asia.

He will strengthen the key markets of Southeast Asia focusing on large deals and strategic transformational engagements as part of his mandate, the company said in a statement.

In his most recent role, Srinivasan was the Asia leader for the financial services and insurance verticals at Infosys. Over his nearly twenty-year tenure with the company, Badri held multiple leadership positions in sales and consulting across the United States of America, Europe, and Asia-Pacific markets, and worked with clients on their digital transformation agendas.

“Southeast Asia has been a strategic focus region for Wipro over the years and, even more so now, with the region’s growing demand for comprehensive digital transformation solutions, agility and scale, specialised technology requirements and innovation. I’m excited to welcome Badri to lead our Southeast Asia business, and confident that his leadership and deep understanding of the market will help clients succeed and drive our growth ambition in this region,” said NS Bala, CEO, Wipro – Asia Pacific, Middle East and Africa.

Srinivasan holds an engineering degree in electronics and communications and is an MBA from Indian Institute of Management, Lucknow. He is based in Singapore and will report to N.S. Bala, CEO, APMEA.

“Southeast Asia is seeing significant technology modernization… I look forward to contributing to Wipro's regional expansion as we amplify investments in building local capabilities,” said Srinivasan.

Wipro also has a presence in the region through its acquired entities – Capco, Designit, and Topcoder.