| | January 20194CIOReviewVOL 7 · ISSUE 1-4 · JANUARY 17, 2019 PublisherOffice Editorial queries editor@cioreviewindia.com To subscribeVisit www.cioreviewindia.com/magazine-in or send email to: subscription@cioreviewindia.comCover price is Rs 150 per issueAshok KumarVirupakshi PattarAlok ChaturvediCIOReviewGroup Art DirectorVP - Sales & MarketingMagendran PerumalCirculation ManagerEditorial TeamCIOReview No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugheshpalya, Bangalore-560017S SivasankarVishnu T RMohana KrishnanCIOReviewEditorSudhakar SinghVisualizersAdvertising queriessales@cioreviewindia.comBangaloreTel 080 46441103Printed and published by Alok Chaturvedi on Behalf of Bizprint Media Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published at No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017. Copyright © 2019 Bizprint Media Technologies Pvt Ltd, All rights reserved. Re-production in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.NoidaTel 120 4639300Anitha TLakshmi GNazish HussainShaheen SaikiaSeena KennethSuchita GonsalvesVinisha PaivaSales & MarketingAmrit SinghRavi Kalgi Rohit RaghubanshiAmeet Kumar SahooEditorialAccording to a Forrester's research report, by 2020, the SaaS industry will be generating more than $130 billion annual revenue, compared to $40 billion in 2016. More and more companies are turning into cutting-edge, SaaS exclusive powerful corporations, and the reasons for that are obvious. With more than 80 percent of their performance applications being hosted and maneuvered in cloud, companies can confidently claim that their operations no longer depend on legacy systems. We are seeing many startups coming up with vertical specific SaaS solutions trying to address the requirements of the customers in their target niche. Most of these emerging SaaS companies are focusing on building vertical-specific SaaS applications. AI and machine learning are greatly optimizing businesses, increasing productivity and automating tasks that support human capabilities. They are becoming more important to SaaS companies than ever. From chatbots to hyper personalization, they are creating a marketing revolution. As the costs of implementation get lower, more SaaS vendors are going to benefit from the advantages offered by AI and ML solutions. Data analysis being one of the key areas in SaaS technology and artificial intelligence will allow for effective processing of amounts of data that was not possible a few years ago. This may lead to a true marketing revolution as AI can be creatively used in such areas as dynamic pricing, automated A/B testing, intelligent chatbots or predictive analysis. In addition, SaaS startups are focusing even more on the mobile side of things, as it creates a better user experience, providing customers with their product and taking customer engagement to the next level. In this issue, CIOReview India has come up with a list of 20 Most Promising SaaS Startups who have proved their mettle in this domain with their innovative approach. These startups pride themselves on keeping pace with the latest technological advancements in this domain. We hope this issue gives you helpful insight into this market landscape. 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