| | May 20214EditorialIn a world where efficiency has become the ultimate objective, Software-as-a-Service has emerged as a boon for businesses, especially small and medium size ones. Businesses are not willing to pay for an anticipated workload in the future and they want to pay for the resources as per their use. Moreover, having a software system implemented in-house required frequent update and maintenance which is an extra work for businesses which is out of their competency and for which they do not want to hire resources. So, the shift is apparent towards benefitting from the ease of using a SaaS system wherein the updates and functioning of the system are taken care of by the provider. The SaaS market has received another push by the increased usage of cloud after the pandemic. Businesses large and small are turning to SaaS as part of business continuity strategies to weather pandemic-triggered disruptions. SaaS is taking over the cloud computing market which is being proven by Gartner when it predicts that the service-based cloud application industry to be worth $143.7 billion by 2022. When it comes to technologies influencing its growth, AI is one of the most dominant tools affecting SaaS, and software developers are increasingly integrating it into every aspect of life. The entry of AI into the SaaS fray has caused enormous attention, and its disruptive forces are promising to change everything from accounting to CRM. Going forward, capital is expected to continue flowing into SaaS in fintech, automation, databases, and cybersecurity sectors among others. The startup ecosystem is striving to tap into the potential of SaaS market and coming up with unique solutions. In this issue, CIOReviewIndia brings to you the list of 10 Most Promising SaaS Startups who have made their mark in this domain with their technology acumen and industry expertise. These companies have kept abreast of the new technological advancements in this segment and have leveraged them to their full potential. We hope this issue gives you helpful insights into this market landscape. Sudhakar SinghEditorsudhakar@cioreviewindia.comAchieving Ease and EfficiencyVOL 7 · ISSUE 12-2 · MAY - 2021PublisherOffice Editorial queries editor@cioreviewindia.com To subscribeVisit www.cioreviewindia.com/magazine/ or send email to: subscription@cioreviewindia.comCover price is Rs 150 per issueAshok KumarVirupakshi PattarAlok ChaturvediGroup Art DirectorVP - Sales and MarketingMagendran PerumalCirculation ManagerEditorial TeamCIOReviewIndiaNo. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugheshpalya, Bangalore-560017Vetrivel SSivasankar SEditorSudhakar SinghVisualizersAdvertising queriessales@cioreviewindia.comBangaloreTel 080 46441103Sales and MarketingKamalKanth Madan D SNagendra KumarPrinted and published by Alok Chaturvedi on Behalf of Bizprint Media Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published at No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017. Copyright © 2021 Bizprint Media Technologies Pvt Ltd, All rights reserved. Re-production in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.Anitha THridkamal RoyJanifha EvangelineRajan SarmaSamrat PradhanSuchita GonsalvesNoidaTel 120 4639300
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