| | SEPTEMBER 20184CIOReviewEditorialThe increasing importance of having mobile presence has made it imperative for businesses to adopt a mobile app strategy. It is no longer an investment and has become a necessity to excel in the market. Most of the popular brands are now using mobile app for building brand awareness, increasing sales and for direct marketing. Mobile applications are influencing almost every new technology adoption. We are seeing more IoT players focusing to developing mature and scalable IoT and wearable app. The adoption of wearable technology in mobile app development is expected to grow rapidly, mainly in healthcare and manufacturing domain. As machine learning is gaining momentum gradually, the mobile app development industry may witness an increased use of artificial intelligence in development of mobile apps. Machine learning is capable of enabling apps to identify the complicated patterns and gain insights by analyzing large data. Also, the booming cloud technology has given an option to the developers to make robust mobile apps that would have cloud as storage platform. As smartphones are handling more and more transaction online, significant need of mobile app security also arises. The mobile app security measures should be taken right from the development stage. Blockchain technology has emerged as an enabler for the same, helping the government organizations have better financial transaction management, contract and asset management and various regulatory compliances. As smartphones are able to store more and more mobile data, the implementation of security measures developed using blockchain technology can secure the data stored on mobile phones. In this issue, CIOReview India has come up with a list of 10 Most Promising Mobile App Startups who have proved their mettle in this domain with their innovative offerings. These startups pride themselves on keeping pace with the latest technological advancements in this field. We hope this issue gives you helpful insight into this market landscape. Sudhakar SinghEditorsudhakar@cioreviewindia.comMobility Influencing Every Technology Adoption VOL 6 · ISSUE 9-1 · SEPTEMBER - 2018 PublisherOffice Editorial queries editor@cioreviewindia.com To subscribeVisit www.cioreviewindia.com/magazine-in or send email to: subscription@cioreviewindia.comCover price is Rs 150 per issueAshok KumarVirupakshi PattarAlok ChaturvediCIOReviewGroup Art DirectorVP - Sales & MarketingMagendran PerumalCirculation ManagerEditorial TeamCIOReview No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugheshpalya, Bangalore-560017Vimalraj MManjunathVetri VelCIOReviewEditorSudhakar SinghVisualizersAdvertising queriessales@cioreviewindia.comBangaloreTel 080 46441103Printed and published by Alok Chaturvedi on Behalf of Bizprint Media Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published at No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017. Copyright © 2018 Bizprint Media Technologies Pvt Ltd, All rights reserved. Re-production in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.NoidaTel 120 4639300Anitha TLakshmi GNazish HussainShaheen SaikiaSeena KennethSuchita GonsalvesVinisha PaivaSales & MarketingAmrit SinghRavi Kalgi Rohit RaghubanshiAmeet Kumar Sahoo
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