CIOTechOutlook >> Magazine >> November - 2015 issue

Goose Technologies: Streamlining and optimizing in the space of Labelling & Artwork Management

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No other industry matches the diversity of applications and stringent specifications that the pharmaceutical sector possesses. Industry's huge domain spreads from labeling small diameters, tolerance of sterilization procedures and luminescent label detection to migration-safe adhesives together aligned with compliance. Maintaining label contains several key elements, the accuracy of which is of utmost importance for patient safety. Furthermore, the same product can be sold in different markets, packs sizes and strengths increasing complexity. Since products are also manufactured by several third party contract organizations, it is important to have a central label and artwork management to communicate the same messages across these variations and different languages. Headquartered in the United States with a research and development centre in Hyderabad, Telangana, Goose technologies helps the Pharmaceutical organizations to simplify their processes by streamlining and optimizing their process flows.

Harmonizing processes with the power of Harmony
The 2004 established company, proactively comprehended the changing Pharma landscape and developed an integrated technology platform, Harmony. A platform that combines the power of configurable business process automation, text and graphical proofing, centralized document management system with real time analytics and reporting. Harmony is validated and can be deployed as a GAMP category 4 system. Lean implementation cycles coupled with the capability of extending or optimizing the organization’s business processes after going live without vendor support is an added advantage offered by the company. Besides label and artwork management, Harmony can also be used in the other areas of the Pharmaceutical business including regulatory, marketing and quality. Harmony can integrate with the existing systems in the organization like ERP, Document Management amongst others. Harmony is one of the very few platforms in the world that provides an integrated solution that has been developed in-house. Goose has over 20 customers who are using the platform successfully.

The Harmony platform has the following features:
The decade old organization’s efficiency can only be imagined by the delivery of proficient services it has delivered to its clients. The average industry iteration of 3-4 during the label and artwork development and approval process is reduced to under 2 by the company. Goose Technologies has managed to provide a saving of 50-75% of investment for its customers. “Besides the number of iterations, with the advanced collaboration and proofing technologies, our clients have been able to reduce the approval time significantly with cases where the end to end approval has been completed in a matter of hours,” says Arvind Kaul, Executive Director , Goose technologies. Goose Technologies has come a long way since it was incorporated. The company has achieved the leading position in the label artwork management in the past few years. Now the company is focusing on expanding its user base of over 3000 widely and establish its footprint across the globe. Goose will be adding 1000+ users before the end of 2015.

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