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CIO Review >> Magazine >> October - 2015 issue

CtrlS: Helping Customers Align their IT Infrastructure with Business Goals

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Today, organizations’ infrastructure is under pressure to operate at the speed of business The IMS industry currently accounts for US $ 524 billion, nearly a quarter of the US$ 2.3 trillion overall IT spends, and is moving towards a remote delivery model where services are increasingly delivered by vendors from low-cost locations. The changes in customer behavior, demand patterns and evolution of complex technologies and architectures have propelled the infrastructure management services industry to improve governance, reduce costs and create unprecedented transparency. Challenged by scarce resources and tight budgets, organizations are seeking to partner with vendors who can monitor and manage IT assets regardless of their locations. Sensing this requirement, many vendors have come forward to manage and support IT infrastructure management without agonizing clients’ budget. However, at times they face a stiff ascent in the journey of optimize customers critical IT investments and ensuring 24/7 availability.

CtrlS Datacenters Ltd – A Gartner Magic Quadrant listed, Asia’s largest Tier 4 Datacenter has been serving 3,500 customers including Fortune 500 and ET 500. The company has mastered the art of understanding the scalability and reliability needs of business users and surpass their expectations without compromising on quality, security and cost. The company offers its clients a full spectrum of IT infrastructure services, besides being focused on creating high quality products that deliver exact services that end customers need. CtrlS has engaged in 200 innovations over the last eight years to introduce new product, service offerings including DR as a Service, Cloud (Private, Public and Hybrid) and CDN (Content Delivery Network). The company has launched World’s First Tier-4 Cloud with a Built-in DR (Disaster Recovery) and it’s ‘MADE IN INDIA’. “Our cloud computing platform can scale with the needs of the clients’ business and helps them deliver infrastructure services to the clients with agility”, says Mr. Sridhar Pinnapureddy, Founder and CEO of CtrlS. When it comes to choosing the instances of operating systems, the network resources and the amount of storage, memory and processing power, CtrlS takes aid of its virtual computing environment to set it all and deploy Infrastructure as a service solution for the client within a short period of time. The company offers reliable services, timely access, monitoring, and management of infrastructure along with 24/7 support to ensure seamless continuity of operations.

An Array of Managed Services
As IT infrastructure typically consists of heterogeneous components such as complex server and storage environments, business applications, networks and security environment, operating systems and tools, and databases, managing these components of infrastructure becomes quite challenging. Above it, organizations face hurdles to maintain their own set of tools and skills to keep IT infrastructure up and running all the time. While addressing these challenges, CtrlS helps to optimize and secure IT infrastructure usage by ensuring that IT infrastructure is up and running all the time in order to obliterate business risk involved during a disaster. Whether as an extension to organizations’ IT team or covering after-hours shifts of monitoring, CtrlS provides host of services and expert advice from its seasoned team who has expertise in server management, storage, databases, network and security. The company’s infrastructure services adhere to consistent delivery standards and give businesses the flexibility to scale as per the growing business demands. “We augment our clients’ resources with our technically skilled experts and resources”, our Managed Services offering takes away the burden from our customers and allows them to focus on the core business”, says Mr Reddy.

Well Round Portfolio of Other Services
Being a technology innovator providing turnkey services towards infrastructure management, CtrlS fulfills the need of the scalable IT infrastructure and keeps its customer satisfied. Disaster Recovery on Demand solution, Zero Down Time hosting solution, Zero Data Loss Solution, Business Continuity Planning, Online Data Backup Solution, Content Delivery Networks, Remote Infrastructure Management services and Enterprise Email Solutions are some of the major comprehensive IMS offerings that helps in building and managing highly available, reliable IT infrastructure that can meet dynamic business needs. Additionally, its Centers of Excellence (CoEs) and various seasoned project and program management teams have strengthened its infrastructure management services suite. Internally it has 16 Centers of Excellence which works relentlessly towards eliminating all possible reasons of delay with regards to project delivery. “What usually takes 90 days to execute we take 30 days to execute. This is done by compressing the time and reducing the cycle time of deployment to 60 percent. We have been certified for our high speed of project delivery”, says Mr. Reddy.

Delighted Customers
Neeraj Vetkar, Head, IT at TATA AIG and one of CtrlS customers says, “We are extremely delighted with the high quality of services provided by CtrlS team. Their commitments levels are truly commendable, in fact, our datacenter migration activity was completed in a record time of just two days – the entire activity was a true reflection of ‘Total Owership’ Philiosophy practiced by them. In conclusion, CtrlS is a an sbsolute customers delight, says, Mr. Neeraj.

Customer is our First Priority, and myself and my team are heavily focused on the same, says Mr. Reddy. His thought process is echoed by the experience of many customers who run their mission critical applications at CtrlS.

"I have been using CtrlS servers since 2011 and have had 100% uptime. We have had a smooth transaction and I have been thoroughly impressed with the service and support offered by CtrlS." Says, Mr. Kumar Swamy, Manager, IT at Puma – a major German multinational company that that produces athletic and casual footwear, as well as sportswear.

The Achievements
CtrlS endeavors to excel in every aspect of business that has been recognized as the benchmark of excellence in Infrastructure Management. With deep rooted belief in the philosophy of “total ownership for consistent value addition to clients, CtrlS has bagged CIO choice award and Business Continuity and Resilience award for its innovative public cloud services for large enterprises. Some of the other major coveted recognitions received by the company include Aegis Graham Bell Award: For Innovation in Cloud Services in (2013), CII National award for Excellence in Energy Management– Energy Efficient Unit in 2012, CII Energy Management award in 2014 and CII Energy Efficiency Unit award in 2015. Today, the company’s leaders and team of experts take pride in its Infrastructure management portfolio for being able to empower the kind of IT infrastructure and operations available exclusively to large companies at a reasonable and affordable price. “Building World Class Solutions at Affordable Prices is one of our key focus areas, so that the technology can be adopted across Enterprises. Government, SMEs and Startup’s alike, says Mr. Reddy. The companies is heavily focused on improving organizations’ infrastructure management capabilities, aligning their infrastructure with business goals and bringing in efficiencies at lower IT costs.

Remote Infrastructure Management Services
Gartner estimates that “70% of IT supports for infrastructure services can be performed from a remote location and remote infrastructure management services can reduce labor costs by 10% to 50% depending on the delivery location. Organizations looking to cut costs while improving the control of their IT infrastructure and streamlining operations are embarking on RIMS as a silver bullet. While elucidating the compelling benefits of RIM, CtrlS provides round the clock monitoring of servers for availability and utilization, incident and problem management, Operating System (OS) reinstallation and upgrades, user management services and much more. CtrlS. “The hardware within the business may not be able to fulfill the demands of the current business needs. And reinvestment on new a hardware would consume a lot of money”, adds Mr. Reddy. However, CtrlS annihilates the customer’s pain points by providing a customized solution which carries the mix of both CAPEX and OPEX model, thus making migration to a new technology or hardware easy and effective. If you have the hardware and software support agreements in place with IT vendors, we will coordinate with them to make sure all hardware and software issues are resolved promptly”, says Mr. Reddy.

The Future Roadmap
With increased level of spending occurring on infrastructure related services like Infrastructure-as-a-Service(IaaS), organizations are prioritizing how to leverage cloud platforms and integrate it with legacy systems to make use of the years of data they have accumulated. While sensing the potential in this shift, CtrlS is committed to optimize organizations’ IT infrastructure and related operations and deliver enhanced service levels while ensuring quality and security. The company wants to continue providing affordable infrastructure monitoring with its IMS offerings. Having served some of the biggest and most reputed companies in BFSI, ecommerce, manufacturing, IT services and logistics sector, CtrlS has become one of most preferred choices of CIOs for innovation, stable products and unmatched expertise in managed services.”We are focused on customer delight and customer service delivery. We always believe in giving consultative approach to our customers”, says Mr. Reddy. The company reinforces its commitment of meeting the IT needs of existing and potential customers and related demand for more and more capacity while reducing costs, complexities and increase efficiencies in deploying and maintaining IT infrastructure. Moving ahead, the company is investing Rs. 626 Cr as a part of its expansion plans in the next five years and strengthen its leadership position in cloud services through enhanced market share and customer delight.