CIOTechOutlook >> Magazine >> November - 2013 issue
Board Software: Amalgamating the Best of Business Intelligence and CPM
By
A toolkit approach to Business Intelligence (BI) and Corporate Performance Management (CPM) represents a new, unique and cost effective way for companies that want to maximize their CPM and BI implementations. This approach provides significant advantages over traditional offerings, which have proven to be rigid, application-driven, hard to implement and costly. With more than 3,000 customers worldwide and over 15 years of experience in developing the toolkit approach, BOARD International SA (the parent company), leads the way in toolkit solutions by offering a unique combination of speed and simplicity in its implementations. BOARD meets all of the corporate performance management needs, guaranteeing a unified access to business data.Although most BI tools are able to display trends and gaps in performance, the companies are unable to help the management to take any positive actions (top-down) on the same due to the absence of critical elements, which can be as simple as entering "comments" or "revised targets". The Board tool, designed and developed in Switzerland, incorporates functionalities by which the manager can enter comments, revise target data, incorporate probabilities and drive key decisions across the organization through the platform. The Tool will take care of the workflow, data consistency and organizational rules.
Valuing the customers
The organization invests heavily on customer satisfaction. Having realized the perceptible need to ensure a smooth and rapid implementation; Board's central strategy has been built around customer satisfaction. "We believe the success of our employees and partners is measured by the success of our customers. As such, we carefully screen, qualify and select our partners, providing them with the training and the support that they need to implement successful BI and CPM solutions," says Sen.
The Road to Success
Board has been successfully implemented by over 3,000 clients worldwide across almost all domains from the Finance, Manufacturing, Government, Energy to Retail, Logistics and FMCG organizations. "Over 2,500 companies worldwide are utilizing Board’s flagship product, Board Management Intelligence Toolkit, to improve the effectiveness of their management decision-making processes. These include global enterprise such as ABB, Beiersdorf, GlaxoSmithKline, Johnson & Johnson, Kiln, Kraft, Mitsubishi and Puma. We also have large Indian Enterprises like Arvind Mills who are using the product quite extensively for more than three years." says Sen.
With success coming on its way, Board aims to achieve a dominant position to be a Self-Service BI/Reporting Tool for the business user, a programming-free application building tool for the power user (or Business Consultant), and an all-in-one product for everything BI or CPM for an organisation.
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